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QUESTIONS & ANSWERS

Clear answers before you list.

Explore service details, responsibilities and the terms that apply to your selected plan.

FOR LANDLORDS AND PROPERTY MANAGERS

Renting it out? Start here.

Answers marked Coming December 2026 describe features that depend on the ShowingBee connection now in development.

What it costs

How is my monthly price calculated?

Your first door is $49 a month and each additional door through door 10 adds $15, so 3 doors cost $79 and 10 doors cost $184. After that it is $13 each for doors 11–20, $7 each for doors 21–50 and $6 each for doors 51–100. There are no jumps between tiers. Doors are the properties you add to your portfolio. Adding a door raises your price from the next bill, and removing one takes effect at renewal.

I only have one door. What does it cost?

A one-door plan is $299 to get started and $49 a month. It includes up to 3 MLS listings a year for your property, so relisting after a tenant leaves costs nothing extra. Additional listings are $149 each. The monthly price includes the rent ledger, renewals, notices and maintenance tools.

Is there a minimum term or an annual option?

Every plan has a 3-month minimum. You can also choose an annual plan, which costs ten months for twelve. Review the selected rental agreement for term and cancellation details.

Do rental listings have renewal or closing fees?

There is no rental success fee or additional marketing renewal fee while subscribed. The $149 charge applies once per new MLS vacancy listing. Your monthly rental plan is based on total doors managed; third-party screening, eSign and payment-processing charges are separate.

Who pays for applicant screening? Do I still charge an application fee? Coming December 2026

Renters with a current ShowingBee screening pass, good for 60 days, can apply without paying for a new screening. Each property chooses whether it accepts the pass (on by default) and the oldest report it accepts: 30, 45 or 60 days.

You can charge your own application fee to applicants who don’t have a pass. Every fee is shown before anyone applies and is the same for every applicant at a property.

Control and trust

Who decides who can see my vacancies?

You do. For ShowingBee resident search, each property is set to Private Demand (you see demand counts only), Matched Invitations (you approve each resident) or Open in ShowingBee (approved details appear to residents searching). The MLS is a separate choice, per vacancy.

Does importing my doors into ShowingBee list them on the MLS?

No. ShowingBee property import does not authorize MLS distribution. An MLS vacancy listing is a separate choice with its own listing agreement, billed at $149 per new listing.

Does anything get approved or declined automatically?

No. You review each applicant against your property’s criteria and make every decision. Criteria are frozen when applications open, so every applicant is held to the same standard.

What will I see about an applicant?

Outcomes, not raw reports: ID verified, income requirement met, credit meets requirement, and background complete. Your requirements are fixed and frozen when applications open, so every applicant is measured the same way. If a report contributes to a decline, the adverse action notice is generated and sent for you.

Showings and money

How do self-guided tours work? Are they safe? Coming December 2026

Residents with Super Pass have a verified ID, confirmed with a biometric check. You approve each self-guided tour, and the lockbox code is released only for that time window. Occupied units are never self-guided; those showings are accompanied, with notice to the current tenant.

Who holds the holding deposit?

You do. The resident pays it through Stripe Connect straight to your payout account; TruPropIO never holds it. TruPropIO records the terms you set and triggers refunds or credits from your balance when they apply.

Who holds the rent?

Not TruPropIO. Rent moves from the tenant through a payments provider to your bank account and posts to your rent ledger. Tenants can pay by bank transfer or, if you allow it, by card, and any card fee is shown to them before they confirm. Payment-processing charges are separate.

What happens if a tenant doesn't pay?

You serve any legal notice yourself. In TruPropIO you record the notice, how you delivered it and your proof. While a nonpayment notice is pending, the tenant sees the full balance only and autopay pauses. If a partial payment arrives anyway, we send a receipt and prompt you to choose how to proceed under Florida law. TruPropIO doesn't draft, serve or file notices and doesn't give legal advice.

Leases and setup

Can I use my own lease?

Yes. Use TruPropIO’s Florida residential lease, filled in from the property, the approved application and your fees, or upload your own lease as a PDF for TruPropIO to fill in and send for eSign. Either way, the Florida disclosures are attached and the signed lease stays with the tenancy.

Which Florida disclosures are built into the lease?

The Lease Builder adds the Florida radon notice to every lease, adds a flood disclosure for leases of a year or longer, and prompts you for the security-deposit holding details. Check the requirements for your property with your attorney.

Can legal notices go out by email?

In Florida, only if both you and the tenant signed an email-notices addendum. The Lease Builder offers it as an optional addendum that the tenant opts into separately, and email is blocked as a delivery method for any tenant without one on file.

How do I get my portfolio in?

Add properties one at a time or upload a spreadsheet of your doors. Each property gets its own record, where you set visibility, fees and screening criteria. A property can’t be shown to residents until the owner’s authorization to market it is on file.

How it fits together

What does ShowingBee do, and what does TruPropIO do?

ShowingBee finds residents, verifies them and runs showings. TruPropIO lists vacancies on the MLS if you choose, then handles the application, your decision, the lease and the tenancy. You make every decision. Take the guided tour →

Can I keep my current property-management software? Coming December 2026

Today, you manage leasing in TruPropIO. The ShowingBee connection opens December 2026; connections to specific property-management software roll out after that. Tell us what you use when you sign up.

The questions behind the price

Why do homeowners hesitate to price aggressively?

“If I show my real number, won’t buyers lowball me?”

Keith’s view: this fear can keep a seller above the price that attracts serious attention. Buyers also compare value. A compelling price can prompt a full-price offer—or competing offers—instead of a discount request. That response is possible, not assured.

If I start too high and lower my price after 14 days, will buyers view my listing poorly?

Keith’s view: quite the opposite—a thoughtful, early adjustment can send a positive message. If showings are scarce and feedback points to price, responding quickly tells buyers and buyer’s agents that you are listening to the market, realistic about value and open to workable offers.

Motivation can be a strength. A seller who adjusts promptly can appear approachable and ready to negotiate, rather than fixed on a price buyers are not responding to.

Day 18 is a review checkpoint, not a reason to wait. If the evidence is clear at day 14, review it then. Use showing activity, buyer feedback, competing listings and any offers to decide whether an adjustment makes sense.

Buyer reactions vary. A price reduction alone does not guarantee renewed interest or an offer.

How could a lower asking price lead to a stronger result?

A compelling price may bring several interested buyers into the same window. In a multiple-offer situation—whether two buyers or five—the seller can compare net proceeds, financing, contingencies and timing. Competition may improve terms or price, but you should not assume it will lift an offer to your minimum.

Does a full-price offer mean I must accept it?

No. You decide whether to accept an offer—even a full-price offer. Whether a buyer uses the Florida Realtors/Florida Bar “AS IS” contract or another purchase contract, an offer is yours to evaluate, counter or decline before acceptance.

Some traditional listing agreements may require a commission if a seller rejects an offer meeting the listing agreement’s price and terms. That is a separate issue from being required to accept the offer.

The good news: TruPropio’s flat-fee MLS listing agreement is not a commission-based plan, and our Pro 1.5% listing agreement has no such language either. Declining a full-price offer does not trigger our success fee or a commission due at close. The plan’s subscription and early termination terms still apply.

Once you enter into a binding sales contract, its obligations apply. This answer addresses whether to accept an offer, not a right to walk away from an existing contract.

Should I advertise in the MLS that I’m willing to pay seller concessions—help with a buyer’s closing costs?

Keith’s advice: let the buyer ask. You could advertise closing-cost help, but it may signal that there is room to negotiate both your price and an additional concession. It does not necessarily mean your home is overpriced, but it can reveal flexibility before you have seen an offer.

My approach is to avoid pre-negotiating. Experienced negotiators do not always use a traditional written counteroffer at every stage; the strategy depends on the offer and the conversation.

If a buyer needs closing-cost help, give them the opportunity to request it. Then evaluate the price, the requested credit, financing and your net proceeds together. Decide what you are willing to offer in response to a real proposal.

— Keith Gordon

More questionsFewer questions −
Your listing service / Questions answered

MLS exposure, service and fees.

Will my home be in the local MLS and on Zillow, Realtor.com and Redfin?

Yes. We enter your authorized listing in the local MLS used by area agents and distribute it to Zillow, Realtor.com, Redfin and other participating property-search sites. Display timing and available fields depend on each site’s feed, rules and your distribution settings.

If I use a flat-fee MLS plan, will my phone number appear in the MLS, Zillow and Realtor.com?

In the MLS: your direct number can be included in the agent-only remarks or designated showing-contact fields, subject to the local MLS’s rules and your authorization. These confidential fields are available to authorized MLS users, not displayed as public listing remarks or sent to public portals.

Agents sometimes overlook those instructions. Most listings are full service, so an agent may naturally call the listing brokerage for showing information. When that happens, TruPropIO directs the agent to you and your showing instructions. We handle listing inquiries seven days a week and route them to the right person.

On Zillow, Realtor.com, Homes.com and other MLS-fed sites: do not expect your private MLS contact information to appear. Those sites control their public display and inquiry routing. A “Contact Agent” or tour-request button may connect a buyer with a participating buyer’s agent rather than TruPropIO or you. The route depends on the site, listing and button selected; public FSBO listings can follow different rules.

Portals may earn advertising or referral revenue from agent connections. There is no universal 35% referral fee: program terms and amounts vary. Zillow’s own guidance explains its agent connections and variable success-fee pricing.

ShowingBee provides a more direct path. With your authorized contact information displayed, buyers, renters and agents can see your name and phone number and request showings through ShowingBee, using your scheduling settings.

Portal references: Zillow agent connections · Zillow Preferred pricing. Display and routing rules vary by service.

What are all the upfront, monthly and closing fees?

Only the fees disclosed on this website and in your selected service order and listing agreement—no surprise TruPropIO administrative or compliance charges. Test the Waters is $49 for the first 18 days. If you cancel before day 18, or are not under contract by day 18 and do not continue with Hybrid coaching or Pro, a $199 cancellation fee applies in addition to the $49 entry fee. No automatic enrollment in another plan. Coaching requires your opt-in at $99/month, including a free CMA, from the first day of coaching enrollment and auto-renews monthly until canceled. The coaching listing agreement runs for 12 months; cancellation is available at any time subject to its cancellation terms. The closing fee is $1,295 if you sell during Test the Waters, including your personal transaction coordinator. With continued coaching, it is $499 self-managed or $1,295 with your coordinator. There is no other success fee. Coordination covers for paperwork and addenda, title and escrow coordination, contract deadlines and closing coordination. Pro is 1.5% at closing, with a $4,500 minimum, and replaces the applicable flat-fee success fee. There is no setup fee. Coaching charges its first two months ($198) up front, with nothing more due if you cancel within them; multi-lister requires two paid cycles per listing ($158 for one listing), and early cancellation requires only the unpaid balance.

Multi-lister sales require at least 2 listings a year, paid up front at signup. Use them anytime within 12 months: start each listing when the property is ready, and MLS service is billed only while it is live, $64.50/month for the first active listing, a progressive 12%–30% discount for each additional listing and $499 per closed sale. Rentals have a portfolio subscription plus $149 per new MLS vacancy listing, with no rental success fee. Optional services and outside transaction costs—such as title, attorney, lender and association charges, and any buyer-agent compensation you agree to—are separate.

What experience stands behind the new TruPropIO brand?

TruPropIO builds on Keith Gordon’s GetMoreOffers legacy: service, reliability and honest, clearly stated flat-fee MLS terms. TruPropIO is a new brand, with the same commitment to a dependable customer experience. Ask us about our legacy customer reviews and service history.

Are photography, listing descriptions and a CMA included?

Pro at 1.5% includes professional photography and a Comparative Market Analysis (CMA). Flat-fee MLS and multi-lister sellers can select 50 professional photos for $249, with drone photos available for an additional $50. Photos can be uploaded directly to your TruPropIO listing control panel once received, or our team can upload them for you. Our AI engine can help draft your listing description for you to review and verify. A CMA is a $75 optional service for self-represented sellers.

Keith’s view: A CMA that presents a broad value range—for example, $550,000–$625,000—does not, by itself, identify a useful starting list price. Ask what comparable sales and adjustments support a specific recommendation. A well-prompted AI property-value analysis can be another input, but its data and conclusions need verification. Neither an AI estimate nor a CMA should be your only pricing guide.

How do I receive inquiries, showing requests and offers?

ShowingBee handles showing requests using your availability settings, including blackout dates and other access instructions. Offers can arrive through ShowingBee or the TruPropIO portal; you receive an email notification when an offer is received. Listing calls and emails are routed to you when you represent yourself, or to the Pro Team when we represent you. Keep your contact details and notification settings current.

What help is available with Florida condo or HOA documents, disclosures, open permits and contracts?

Our website provides commonly used forms and addenda. Do not assume that a buyer’s agent’s offer contains every required addendum or seller disclosure.

The seller’s property disclosure is completed by you, the seller—not by the buyer or the buyer’s agent. The form is available through TruPropIO. Complete it carefully and truthfully based on your knowledge; do not guess. Known facts materially affecting value that are not readily observable must be disclosed, even in an AS IS sale. Your written answers can become important evidence if a buyer later alleges an undisclosed latent defect. Ask your attorney when uncertain about an answer or disclosure obligation.

Condo and HOA records: Homeowners must obtain and supply applicable records from their own files or association. For condos, gather the governing documents, current budget and financial information, and applicable milestone-inspection summary, turnover inspection report and structural integrity reserve study. Buyers or lenders may also request minutes, reserve information, engineering records and special-assessment details. Verify and correct any AI-filled association information. Required documents depend on the property and transaction; Florida Statutes §718.503 and §553.899 address important condo disclosure and inspection requirements. HOA requirements are different.

Open permits and unpermitted work: Ask your closing provider whether a municipal lien and permit search is included; do not assume a standard title search covers it. Open or expired permits and unpermitted improvements can raise buyer, lender, insurance or local-code concerns and may delay closing. Identify them early and confirm what must be resolved, by whom, at whose cost and by what deadline.

The Florida Realtors/Florida Bar AS IS contract addresses permit disclosure and seller assistance with permit issues. Its standard cooperation provision does not, by itself, require the seller to spend money resolving them. Your signed contract, addenda and any lender requirements determine the practical next steps. Unpermitted work is not automatically irrelevant to financing; confirm requirements with the buyer’s lender and closing attorney.

A word of caution: read Additional Terms before agreeing. A buyer’s agent may add language such as: “Seller agrees to close out any open or expired permits before closing.” Once accepted, a specific written term can override conflicting printed provisions and create a broader seller obligation than the standard cooperation clause. The section’s page number varies by contract version.

Closing out a permit may involve an administrative review, inspections, fees or additional paperwork. Confirm the process with the local building department before promising completion by closing. Do not assume an older permit can simply be closed without further work.

“And remediate any unpermitted work” is a much broader commitment. After-the-fact approval may require as-built plans, engineering, inspections and corrective work. For an unpermitted roof, the required remedy depends on the condition, available records and building official’s requirements; replacement is not automatic, but the cost can be significant. Miami-Dade, for example, requires a new application, as-built plans and applicable trade approvals for legalization.

Keith’s experience: some buyers are willing to consider a property with disclosed, unpermitted improvements. That is a balancing act involving condition, price, financing, insurance and local requirements. A buyer’s acceptance does not legalize the work or eliminate code obligations. Have your attorney review broad remediation language and define the scope, cost limits, deadlines and options if approval cannot be obtained.

Local example: Miami-Dade permit and legalization guidance ↗.

Pro includes contract advice and negotiations. Under self-represented plans you negotiate; included Contract to Close service tracks the signed agreement and paperwork. Your own attorney can advise on legal obligations.

References: Florida Realtors disclosure guidance ↗ · AS IS contract reference ↗ · Florida condominium disclosure statute ↗

How much seller concession can a seller offer?

The maximum depends on the buyer’s loan program, occupancy, loan-to-value and eligible costs. These are limits, not an amount a seller must offer.

  • FHA: up to 6% of the sale price toward eligible closing costs, prepaid expenses and discount points.
  • VA: up to 4% of the property’s reasonable value for defined seller concessions. Ordinary buyer closing costs and normal discount points are outside this 4% limit; temporary buydown funds count toward it.
  • Conventional, primary residence or second home: 3% when loan-to-value is above 90%; 6% when it is 75.01–90%; 9% when it is 75% or less. For a typical purchase, those correspond to less than 10% down, 10% to less than 25% down, and at least 25% down. The percentage applies to the lower of the sale price or appraised value.
  • Conventional investment property: generally 2%.

Credits cannot exceed eligible costs or replace the buyer’s required down payment. Have the buyer’s lender confirm the permitted credit before you agree to terms.

Program sources: HUD FHA Handbook · VA closing costs and concessions · Fannie Mae contribution limits.

How are requests for buyer-agent compensation handled?

You decide whether to offer buyer-agent compensation and how much. It is negotiable; no standard rate applies. When representing yourself, communicate your position directly to the buyer or their agent and review any written compensation request or agreement before signing. Do not rely on a verbal conversation as the final agreement. Under Pro, Keith Gordon’s team handles the discussion and negotiations with your authorization.

Buyer-agent compensation is separate from our 1.5% Pro fee and is not offered through the MLS compensation field. Consider the complete offer, your net proceeds and any existing obligations. There is no required 2.5% rate.

Reference: NAR settlement and compensation FAQs ↗

What is the listing term, and do changes or cancellation cost extra?

Test the Waters starts with 18 days of MLS marketing for $49. If you opt in, the $99/month coaching subscription is billed on the first day of coaching enrollment and automatically renews monthly until canceled. Its listing agreement has a 12-month term with a stated end date; sellers may cancel at any time provided the cancellation terms are met. The $49 test ends after 18 days without automatic enrollment. If you cancel before day 18, or are not under contract by day 18 and do not continue with Hybrid coaching or Pro, a $199 cancellation fee applies in addition to the $49 entry fee. No automatic enrollment in another plan. MLS marketing ends if you do not continue. Coaching’s first two months ($198) are charged up front. If you cancel within them, nothing more is due and nothing is refunded. After two paid cycles, cancel before the next renewal to stop future charges.

There is no separate charge for price, photo or description changes. Submit changes through your homeowner control panel; they are usually completed the same day and no later than the following business day, with email confirmation.

What would I pay? Three closing-day examples.

Sale closesMarketing feesSuccess feeTotal to TruPropIO
Day 10$49$1,295$1,344
Day 25$49 + 2 × $99 minimum$1,295$1,542
Day 60$49 + $99 + $99$1,295$1,542

The $1,295 closing fee under continued coaching includes your personal transaction coordinator; without coordination it is $499. These examples assume the seller first buys Test the Waters, then opts into coaching on day 19. The day-25 example includes the first two months ($198), charged up front on the enrollment date, renews monthly until canceled, and remains active until closing in these examples. “Sale closes” means the completed closing, not the day you accept an offer. The two-cycle minimum applies to the monthly plans; any unpaid balance is separate from the success fee shown. Optional services, buyer-agent compensation and outside closing costs are excluded.

Pro: $0 to start, 1.5% at closing ($4,500 minimum). Six-month listing term. Cancel any time with 30 days’ written notice and a $300 cancellation fee, which covers photography and marketing setup. You can’t cancel while under contract. To give notice, select “Give notice to cancel” in your homeowner control panel and electronically sign the cancellation request. Once the 30-day notice period ends and the $300 cancellation fee is paid, TruPropIO cancels the MLS listing, allowing another agent to relist the property if that is your intention. The separate written brokerage agreement controls the effective cancellation date and any surviving obligations; confirm cancellation before a replacement listing begins.

Can I use my own real estate attorney and closing provider?

Yes, you may retain your own attorney. Who selects the closing provider, who issues the title policy and who pays title costs should be negotiated and recorded in the purchase contract. County customs vary; they are not a substitute for the parties’ agreement.

The escrow holder named near the beginning of a Florida Realtors/Florida Bar AS IS contract holds the deposit; that designation alone does not necessarily select the closing agent or title-policy issuer. Review the contract’s title and closing selections and identify the agreed provider clearly in the appropriate terms.

A title agency or attorney issuing title insurance must satisfy the applicable underwriting and regulatory requirements. An attorney can also provide legal advice; a non-attorney title agent cannot act as your lawyer.

Reference: Florida DFS title-insurance overview ↗

Who pays for title insurance, and what does it cost in Florida?

Either buyer or seller can pay for the owner’s title insurance policy. Your signed contract controls. The Florida Realtors/Florida Bar AS IS contract lets the parties select how title expenses are allocated; page numbers vary by version. TruPropIO follows the agreed contract, not an assumed county custom.

By local custom, buyers commonly pay in Miami-Dade, Broward, Sarasota and Collier, while sellers commonly pay in many other counties. Customs can vary within a county—including parts of the Keys—and local practices in Manatee and Nassau should be confirmed with your closing provider. These are starting points for negotiation, not legal requirements. The lender’s policy is separate and is typically a buyer financing expense.

Florida’s standard owner’s-policy base premium is tiered by the amount insured:

Coverage bandRate per $1,000 in that band
First $100,000$5.75 ($575 for $100,000)
Above $100,000 through $1 million$5.00
Above $1 million through $5 million$2.50
Above $5 million through $10 million$2.25
Above $10 million$2.00

Example: $500,000 of coverage = $575 + (400 × $5) = $2,575. This is the standard base premium before any eligible reissue pricing or rebate. Search, settlement, endorsements, lender-policy charges and other applicable fees are separate; request an itemized quote.

Ask about reissue rates. For a qualifying resale of an improved home, a prior owner’s policy with an effective date less than three years before the new policy can qualify. Supply a copy to your closing provider. Eligible previously insured coverage is rated at $3.30 per $1,000 for the first $100,000 and $3.00 per $1,000 above that through $1 million; new coverage exceeding the prior policy amount uses original rates. This is a separate rate schedule, not a flat 30% discount. Other eligibility rules apply, including different treatment for refinances and certain unimproved property.

Ask about a Butler rebate, too. A title agent or agency may rebate some or all of its own share of the premium to the person paying it. Availability and amount vary by provider; a rebate is not automatic. Compare the full written closing quote.

Sources: Florida DFS title-insurance overview ↗ · Florida title-insurance rate rule ↗ · DFS rebate guidance ↗.

Also budget for a separate closing fee. Buyers and sellers commonly each pay a closing or settlement fee to the title company or attorney handling their side of the transaction, in addition to title insurance. Keith’s typical budgeting range is $400–$800 per party—often around $500 at a title company or $750 at a law firm. These are estimates, not fixed or required rates; the provider’s quote and contract determine the actual charges and who pays. Request an itemized estimate so you can distinguish the closing fee from title premiums and other costs.

More service questions and terms
Before you start

Clear choices. Clear terms.

Do you provide contracts, addenda, HOA, flood, seller’s disclosure and other required forms?

We provide commonly used Florida real estate contracts, forms and addenda, including applicable seller’s disclosure, flood, HOA, condominium and lead-based paint forms. The documents needed depend on the property and transaction. Do not assume a buyer’s agent’s offer includes every required disclosure or addendum.

You supply the property facts and association records. The seller completes the seller’s disclosure accurately and provides applicable HOA or condominium records from their files or association. Our forms library does not replace those records. For a condo, these may include governing documents, budget and financial information, and applicable inspection and reserve-study documents. Other property-specific documents may also be needed.

With Contract to Close coordination: after you negotiate the terms, our team prepares the agreed paperwork for an unrepresented buyer using supported forms, checks document completeness, coordinates signatures and tracks the contract through closing. If a buyer’s agent prepares the offer, we coordinate missing information and documents rather than write a replacement offer. You negotiate; we coordinate.

Supported contracts only. Our coordinators work with Florida Realtors/Florida Bar contracts and authorized Florida Realtors or local-board forms, such as NEFAR, NABOR and Tallahassee board contracts, subject to current availability and our authorization to use them. We do not prepare or provide contract guidance on AI-generated, privately drafted or other unsupported agreements.

As a brokerage, we work within our professional scope and the permitted use of each form. Florida Realtors Legal Hotline guidance does not replace your own attorney’s advice, and a form’s copyright holder controls its authorized use. If your transaction requires a custom contract, unsupported form or legal interpretation, use a Florida real estate attorney.

What is a 4-point inspection?

A 4-point inspection evaluates four major systems: roof, electrical, plumbing, and heating/air conditioning (HVAC). A qualified inspector documents their condition, age and visible hazards. An insurer may request the report, particularly for an older home, when deciding whether to offer coverage.

It is narrower than a full home inspection. A satisfactory report does not guarantee coverage, financing or a sale without repair requests. A pre-listing report can help identify insurance obstacles early so you can obtain estimates and plan your next steps.

Read more about inspections, insurance and common issues →

What does Contract to Close coordination cover?

Your personal coordinator: Michelle or Brittney, each with more than 10 years of transaction-coordination experience. You negotiate the price and terms; our team organizes the paperwork and keeps the agreed steps moving toward closing.

  • Unrepresented buyer: after you and the buyer agree on the terms—including sales price, escrow and any second deposit—our team prepares the contract paperwork using those instructions and coordinates applicable forms and addenda under TruPropIO’s broker oversight.
  • Buyer represented by an agent · KG AI Review: our AI-guided FAR/BAR analysis draws on Keith Gordon’s preferred contract terms and highlights his approach to roughly 10 key fill-in areas of the contract. We do not autofill, edit or change your offer—we provide guidance for your review. Upload your contract or offer in your control panel and select KG AI Review.
  • Disclosures and association documents: coordinate applicable federal and Florida forms, including lead-based paint, flood, HOA and condominium disclosures and addenda. You must complete your seller disclosures and obtain and supply the required HOA or condominium records; our team tracks outstanding items.
  • Title and escrow: coordinate with the closing provider selected under the agreement, track the initial and second escrow deposits, and follow up on receipt confirmations.
  • Dates and inspections: track contractual deadlines, coordinate inspections and reinspections, and route inspection addenda, extensions and other changes after the parties negotiate and approve them.
  • Walk-through and closing: coordinate closing-disclosure receipt confirmations, the final walk-through and closing arrangements; follow up on required signatures from the parties and TruPropIO’s broker, as applicable.
  • MLS closeout: update and close out the MLS listing after the sale closes.

You negotiate. We coordinate. This service does not include negotiating for you, legal advice or a guarantee that every legal or property issue has been resolved. Your attorney can advise on legal obligations. Optional photography is separate.

Are these live checkout and account-management screens?

No. This homepage is a concept with working price estimators and illustrative walkthroughs. Account creation, payments, homeowner controls and MLS submission are not connected here. The service descriptions explain the intended live workflow.

Review your service order

Review preview: secure payment and service-order signing are not connected on this concept site. No charge is made.

Review your service order

Pro · Full broker representation

Due to start$0
Commission when your sale closes1.5%
Professional photographyIncluded

The 1.5% commission ($4,500 minimum) replaces the applicable flat-fee success fee. Any buyer-agent compensation you agree to and outside transaction costs are separate.

Your cancellation terms
Six-month listing term. Cancel any time with 30 days’ written notice and a $300 cancellation fee, which covers photography and marketing setup. You can’t cancel while under contract.

Photos can be uploaded directly to your TruPropIO listing control panel once received, or our team can upload them for you.

Review preview: payment and electronic brokerage-agreement signing are not connected on this concept site. No payment or listing agreement is submitted. The separate written brokerage agreement controls.

FROM OFFER TO CLOSING

Protecting Your Deal: Contracts & Inspections

Look beyond the price. Understand the offer terms, deadlines and inspection hurdles so you can make informed decisions through closing.

1. FAR/BAR contract termsFinancing deadlines · deposits · permit obligations

Understand what you’re agreeing to before you sign. Keith looks beyond the offer price to the deadlines, obligations and deposit that determine how the sale can unfold.

01 / FINANCING

Loan approval due on closing day?

That can leave financing uncertainty unresolved until the finish line. Consider a realistic approval deadline before closing, confirmed with the lender, so there is time to address problems.

The deposit is not automatically “always refundable.” Buyer diligence, timely written notices, the precise contingency and other contract provisions determine the result. Missing a notice deadline can change financing protection. Review approval, appraisal, termination and closing dates together.

02 / PERMITS & UNPERMITTED WORK

Read the extra promises.

Additional terms may require the seller, at the seller’s expense, to close open or expired permits—or remediate unpermitted work. That can add obligations beyond the AS IS form’s standard cooperation provision.

Don’t assume either promise is routine or affordable. A permit may qualify for administrative closure; another may require inspections, plans, engineering, corrective work and time. Unpermitted work may be capable of after-the-fact permitting, but feasibility and cost depend on the municipality and work involved. Confirm the scope, cost and deadline before agreeing. Lender and title requirements vary; an open permit is not a universal prohibition on closing.

03 / ESCROW

How much commitment is behind the offer?

A small deposit can provide less financial protection if the buyer defaults. Review the initial amount, due date, any second deposit and the contract’s remedies—not just the headline price.

A low deposit does not give a buyer permission to walk away. Contingencies and default provisions control the parties’ rights. More escrow does not eliminate valid cancellation rights, and a dispute may require legal advice.

Reference: Florida Realtors financing-contingency guidance. Contract versions, completed blanks and signed addenda matter.

2. Inspections & 4-point reportsRoof · electrical · plumbing · insurance hurdles

A pre-listing 4-point inspection can help you spot insurance obstacles early. A satisfactory report can reduce surprises, but it does not replace a full home inspection or guarantee insurance, financing or a concession-free sale.

Consider a 4-point inspection before listing · Keith Gordon · 2:52

What does a 4-point inspection cover?

Roof, electrical, plumbing and heating/air conditioning. Insurers may request it, particularly for older homes, to assess system condition and visible hazards. The insurer makes the coverage decision. Lenders usually require acceptable property insurance; specific inspection and repair requirements depend on the lender, loan program and property.

Roof: condition and remaining life matter.

A shingle roof is not automatically unacceptable at 12–15 years. Florida law limits refusals based solely on roof age: for roofs at least 15 years old, an authorized inspection showing five or more years of useful life can protect against an age-only denial. Damage, leaks and other underwriting issues still matter. Obtain a qualified roof assessment and confirm coverage with the insurance agent.

Electrical: identify the actual hazard.

Cloth wiring, active knob-and-tube, exposed or loose wiring, improper grounding and panel deficiencies can raise concerns. Older panels—including Federal Pacific, Zinsco, Challenger or Pushmatic/Bulldog—deserve evaluation of the specific model and condition by a licensed electrician and the insurer. A brand name alone is not a universal pass/fail rule. Get a written scope and estimate before promising repairs.

Plumbing, septic and HVAC.

Polybutylene, aging drain lines, leaks or corrosion may affect insurance or negotiations. Repair needs depend on the material, condition and insurer. Septic evaluation is separate: some Florida locations require enhanced nutrient-reducing systems for specified installations or repairs—not every property statewide. Verify requirements with the permitting authority. Heating and cooling defects, unsafe installations and condensate leaks can also affect approval; a system merely turning on is not the whole assessment.

Financing, assistance programs and WDO.

A buyer using down-payment assistance may need approval from both the primary lender and the assistance program. Ask early about property standards, repair conditions and deadlines. Wood-destroying-organism or insect inspections and treatment may be requested depending on the property, loan and program. Confirm whether treatment, damaged-wood repair and a follow-up report are needed.

Radon: test, then assess the result.

Radon is a naturally occurring radioactive gas and the second leading cause of lung cancer in the U.S. EPA recommends mitigation at 4 pCi/L or higher and considering it between 2 and 4 pCi/L. Testing and mitigation are separate from a 4-point report. A qualified specialist determines the appropriate system, which may use sub-slab depressurization, ventilation or other methods. Obtain property-specific quotes; testing, payment and repair obligations depend on the agreement and applicable requirements.

Find the issue. Price the remedy. Negotiate the path.

Depending on the signed contract and approvals, options may include licensed repairs, documented reinspection, a revised deadline or a negotiated concession. A credit alone may not solve an insurance or lender condition. Get written confirmation before relying on a proposed solution.

You negotiate under a self-represented plan; your coordinator tracks the agreed paperwork and deadlines. With Pro, Keith’s team also advises and negotiates for you. Report known issues accurately and keep inspection reports, permits, estimates and repair records available.

Find a 4-point inspector →
  • Target Home Inspections · statewide · (833) 833-0222
    Wind mitigation $100 · 4-point $115 · both $150 (base prices; may vary with size and location)

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Confirm that your chosen inspector is qualified to complete the report your insurance company requires before booking.

Read more: Florida insurance inspections · Roof-age protections · Florida septic requirements · EPA radon guidance

Why Keith wrote Fierce Guardian

From 6,000 Closings
to Fierce Guardian

Experience isn’t just about how many deals you’ve closed—it’s about understanding what homeowners feel along the way.

After writing an unpublished first draft that focused exclusively on the money, broker Keith Gordon realized that true satisfaction comes from something deeper.

Homeowners want to be heard.

Fierce Guardian distills 40 years and 6,000 transactions into a conviction: seasoned negotiation and genuine compassion must go hand in hand to protect a seller’s home, equity and peace of mind.

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